CLIENT: The Shebeen
INDUSTRY: Entertainment/Tourism
LOCATION: Galway, Ireland & Boston, USA
THE BRIEF: With The Shebeen (traditional Irish pub on wheels) launching in USA in March 2016 we were tasked with taking on the marketing of the ‘Connemara Shebeen’ (USA), the ‘Burren Shebeen’ (IRL), and in May 2017, the ‘Hay Shed Shebeen’. We did this by working with PR agents based in Boston, running a number of social media campaigns, website updates, email marketing and developing key relationships within the events industry – both in Ireland and in Boston.